Product design is a marriage of packaging and a clear brand, your preferences and customer feedback. Getting it right is essential, both able to communicate your brand and connect.
Product Packaging & Labelling
Making labels and/or packaging that will sell is a partnership. It involves knowing your market and competitors really well, the legal frameworks within which you’re operating and having packaging which stands out while being cost-effective.
The process always starts by understanding your product and the demographics. What do they really care about? Quality, health, price, some combination of factors with different priority?
Added to this is where you hope the range will go – maybe designing 3 products right now but is the design flexible enough to extend to 12? What if you win awards or join an association?
What you’ll get
Like any project, you’ll get the original design files which are print-ready. We can also help source appropriate printers for your boxes, labels, signs, etc.
Often in the process of going to market a change is needed, and rapidly, so you can be picked up by a distributor or get that crucial meeting for a new market. So you also get support to turn round changes quickly when needed.
Product design is both a fun and frustrating process (nutritional labels, we mean you!) but ultimately seeing your products sell on a shelf makes it all worth it.