‘User-generated’ community sites are growing in popularity, size and influence. Because your users (and probably you) are already on these sites they are a good place to interact and can help in creating site traffic.
|Facebook: The biggest: most businesses benefit from a Facebook Page (not a profile). It’s a simple place to chat, can be found in Google, and separated from your personal profile. It can also accept XML feeds, link to Twitter and run ads.|
|Twitter: The ‘hottest’ site trend-wise. The key with Twitter is to not be serious all the time or talk about your product. It’s about personal and product updates, following trends. Links to both Facebook and LinkedIn.|
|YouTube: Part of Google this video sharing site is compelling and easy to use. It can also be used as a repository of videos on your site rather than needing media-streaming hosting. Hard to do well, but rewarding if you succeed.|
|LinkedIn: Basically Facebook for professionals, aimed at networking with other potential providers, recommending each other and getting answers to questions. A useful way not only to network but ask questions and allows advertising.|
How We Can Help
We can help you: set up the pages to look great; link them together (eg. one status update shows up in 3 places); administrate them effectively; and advise on content, getting fans, etc.